Alibaba and Wix join forces, promise great things for SMBs

Date:
Fri, 04 Jul 2025 15:44:35 +0000

Description:
The collab will fuse Alibabas wholesale ecosystem with Wixs website-building infrastructure.

FULL STORY ======================================================================Wix and Alibaba are fusing services Wix users get to easily tap into Alibabas B2B marketplace Alibaba users get to build great-looking storefronts easily

Alibaba and Wix just announced a new partnership, which will see customers of both platforms benefit from the other's features and services.

In a press release shared with TechRadar Pro earlier this week, the two companies said that the collaboration will fuse Alibabas wholesale ecosystem with Wixs website builder and ecommerce infrastructure.

Under the deal, Wix merchants will get access to Alibabas B2B marketplace by simply downloading the Alibaba Seller App through the Wix Marketplace. Among other things, this will allow them to become Global Gold Suppliers,
connecting directly with millions of verified global buyers.

At the same time, Alibabas sellers get to build branded B2B and D2C storefronts using Wixs AI-powered solutions. Through the partnership, they will be able to use Wixs ecommerce automation solutions, as well as built-in marketing, simplifying brand identity development and reaching a global audience - easily. Win-win

The partnership centers around three key initiatives - seller App Integration for easy onboarding and cross-platform product syncing, curated sourcing from Alibaba.com's wholesale marketplace, tailored for Wix merchants, and access
to Wix's AI suite for Alibaba.com sellers to quickly build and scale their digital storefronts.

Executives from both companies framed the move as a win for small businesses navigating the complexities of global trade. Our partnership with Wix simplifies the complexities of international trade, said Kuo Zhang, President of Alibaba.com, offering small businesses streamlined solutions for sourcing, selling, and expanding their global reach.

For Nir Zohar, President of Wix, the move opens powerful new opportunities
for our users to tap into international wholesale markets, while also giving Alibaba.com merchants the ability to create stronger, more direct connections with their customers.

The rollout will be phased, the two companies said in the press release, with a number of features and enhancements already planned for the future. Among them are AI-powered product discovery, automated onboarding processes, and intelligent product-matching tools. More from TechRadar Pro Wix just opened the door to quicker and easier coding with new AI tool Learn more with our full Wix review Wix teams up with ActiveCampaign to help customers grow



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Link to news story: https://www.techradar.com/pro/website-building/alibaba-and-wix-join-forces-pro mise-great-things-for-smbs


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