'We are democratizing mobile communications': Lidl is launching budget mobile phone plans with new MVNO

Date:
Tue, 14 Apr 2026 08:42:44 +0000

Description:
Lidl wants its 100 million customers to snap up a phone plan.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Tech Radar Pro Are you a pro? Subscribe to our newsletter Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed! Become a Member in Seconds Unlock instant access to exclusive member features. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. You are
now subscribed Your newsletter sign-up was successful Join the club Get full access to premium articles, exclusive features and a growing list of member rewards. Explore An account already exists for this email address, please log in. Subscribe to our newsletter Lidl signs deal with 1Global for new MVNO Looks to offer low-cost, short-term mobile plans Lidl boasts over 100 million customers worldwide Lidl has signed a deak to create a new MVNO offering mobile phone plans to its customers.

The as-yet-unnamed new MNVO will look to offer "simple, digital, and affordable mobile plans" for users across the world. The supermarket giant
has stores in 30 countries across the world, and boasts 100 million
customers, making for a huge possible customer base. Article continues below You may like What is an MVNO and why should I use one? Snap up an affordable SIM-only plan with TalkMobile Calling all students! 5x data at VOXI Mobile
and your first month free Lidl expansion Lidl says its deal with telecoms
firm 1Global will look to address "a key need" for customers - getting access to reliable, flexible and affordable connectivity without being locked into long-term contracts.

We are democratizing mobile communications," noted Julian Beer, Executive
Vice President of Purchasing at Lidl International. "In doing so, we are setting new standards and making affordable mobile communications easier than ever for our customers. By integrating state-of-the-art technology, we can meet the needs of millions of customers for uncomplicated connectivity for their devices."

Lidl does already provide mobile deals in several countries via its existing MVNO Lidl Connect. The company operates in Germany using Vodafones network,
in Switzerland with Salt Mobile, and in Austria on Dreis infrastructure - but will now look to expand this into new markets across the world.

The deal will see Lidl take a 9.9% stake in 1Global, which already has partnerships with operators in 12 countries. Are you a pro? Subscribe to our newsletter Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed! Contact me
with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

Lidl is the partner that shares our vision: We want to make mobile communications as intuitive, flexible, and digital as possible for millions
of people," noted Hakan Ko, founder and CEO of 1Global.

"Our technology focuses on digital offerings tailored to the needs of users and their various devices. We want to successfully drive the technological transformation of the global telecommunications market in the best interests of people. Follow TechRadar on Google News and add us as a preferred source
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Link to news story: https://www.techradar.com/pro/phone-communications/we-are-democratizing-mobile -communications-lidl-is-launching-budget-mobile-phone-plans-with-new-mvno


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