'Workers trust in a recognisable corporate logo has been broken': 2 in 3 workers are ditching big corporations for small businesses

Date:
Fri, 05 Jun 2026 09:38:54 +0000

Description:
Workers are being pushed away from Big Tech and international enterprises
over redundancy fears and a lack of trust

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Two-thirds say they'd work for an SMB over a multinational enterprise Workers still fear about the economic uncertainty SMBs face Human relationships and company goal alignment are important A growing number of UK workers are losing faith in large, multinational employers following consistent, high-profile layoffs in recent years across tech and other big corporations.

New CareermindsUK data found that two in three (67%) UK workers would now rather work for a small business or startup rather than a large enterprise. However, job security isn't the only influencer, with values and trust also cited as key drivers for applicants seeking new opportunities. Latest Videos From Watch full video here: More workers prefer SMBs to big corps The report argues that years of corporate redundancies have weakened the long-standing perception that the world's biggest companies offer the safest positions and most attractive career progression opportunities only one in three (33%) still believe this is the case.

At the same time, only one in five (20%) said they view small businesses as more secure in the current economic climate, implying that they're being pushed away from big enterprises rather than being drawn to SMBs. Still, nearly half (47%) said they would choose a smaller company or startup because they want to support their employer, with the research pointing at the importance of human relationships and alignment with company goals. You may like 'Some of our employees fear job loss, and it turns them away from AI altogether': AI is helping boost productivity for some workers but others still say they're afraid to use it Nearly two-thirds of workers say they've exaggerated AI skills to get ahead AI confidence gap is stalling UK small businesses

Already, the tech sector has laid off more than 116,000 workers this year to date, per layoffs.fyi . Some of the heaviest hitting include Oracle, Intel , Amazon , Tesla, Google , Meta, Dell and Microsoft , accounting for tens of thousands combined.

"Smaller, lesser-known employers now have a unique opportunity to attract top talent that may never have considered working for them before," careers
expert Amanda Augustine explained. Are you a pro? Subscribe to our newsletter Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed! Contact me with news
and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.



======================================================================
Link to news story: https://www.techradar.com/pro/workers-trust-in-a-recognisable-corporate-logo-h as-been-broken-2-in-3-workers-are-ditching-big-corporations-for-small-business es


--- Mystic BBS v1.12 A49 (Linux/64)
* Origin: tqwNet Technology News (1337:1/100)