Disney confirms it hasn't started showing ads on ad-free Disney+ plans after report incorrectly said it had but that hasn't stopped some angry fans from closing their accounts

Date:
Mon, 21 Sep 2026 11:00:00 +0000

Description:
Disney has denied reports that in-movie and TV show ad breaks are now part of its Standard and Premium tiers.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Disney has denied that ad-free tiers on Disney+ will start showing ads during movies and shows Last weekend, reports emerged that ad breaks would become commonplace for all fans Some users furiously closed their accounts over the incorrect claims Disney+ fans have been left angered and then confused after incorrect reports implied that they'd be subjected to ads even if they were subscribed to one of its ad-free experiences.

Last weekend (September 19/20), images were shared on the ResetEra forums and other social media platforms that showed an updated Subscriber Agreement for European users. One screenshot of the revised document appeared to indicate that, even those subscribed to the more ad-free expensive tiers i.e.
Standard and Premium might soon see "promotional content, sponsorship, and advertisements before/after playback of Content and in channels,
live/as-live, special events, and any third-party services content". Latest Videos From TechRadar Watch full video here: Soon: No more escaping ads on Disney+! https://t.co/ouAhn2xsF2 September 21, 2026 Understandably, it didn't take long for users to lash out at Disney over the supposed change. As fan fury quickly gained traction online, numerous outlets picked up on the story and ran with it, too, further fuelling the growing fan indignation.

However, everyone has jumped the gun. In a statement shared with German language website anime2you.de , Disney denied the rumors were true, and clarified that ad-free subscribers wouldn't start to see traditional ad
breaks while watching movies and TV shows. Furthermore, a moderator post on the Disney+ Reddit page reconfirmed Disney's stance, adding that "nothing"
has changed for Standard and Premium customers. You may like Disney+ is reportedly thinking about a fully free tier supported by ads Disney+ free trial: is there one I can use in 2026, how to try before you buy, and more explained Disney+ price: how much does it cost, are there any deals, is it cheaper than Netflix, and more

Responding to a request for comment from TechRadar, Disney reaffirmed that Standard and Premium users wouldn't be shown during movies and TV shows.

Before publishing this story, TechRadar also investigated whether ads had
been added to the Standard and Premium experience. And, while trailers and other promotional materials appear before and after a movie or TV show begins (NB: Disney+ has done this for a while now), we confirmed that ads do not interrupt your viewing experience on these plans. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. A minor inconvenience, or a big blow? Comment from r/entertainment So, why the confusion? As explained in the aforementioned Reddit thread, Disney and other corporations, for that matter
occasionally make changes to their Terms of Service agreements. These tweaks are made to make things clearer for anyone who reads such documents and, by proxy, reduce the legal risk posed to major companies.

The irony, of course, is that, by updating its user agreement, Disney didn't make things easier to understand, because this online maelstrom wouldn't have happened if it had. Comment from r/entertainment As much as the House of
Mouse has tried to limit the damage created by this, it has further eroded trust with small sections of its fanbase and, as the above Reddit posts exemplify, even led to some viewers canceling their Disney+ subscription .

Admittedly, those that have unsubscribed over this will be a mere drop in the ocean of the streamer's 100 million+ userbase. Nonetheless, it's done a small but seemingly significant amount of damage to the reputation of Disney+.
We'll see if it takes a further hit if, in October, the entertainment giant announces the inevitable yearly price hike to Disney+ and Hulu that's been a staple of the industry for the last few years. Follow TechRadar on Google
News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.



======================================================================
Link to news story: https://www.techradar.com/streaming/disney-plus/disney-confirms-it-hasnt-start ed-showing-ads-on-ad-free-disney-plans-after-report-incorrectly-said-it-had-bu t-that-hasnt-stopped-some-angry-fans-from-closing-their-accounts


--- Mystic BBS v1.12 A49 (Linux/64)
* Origin: tqwNet Technology News (1337:1/100)