I wish Apple would just stop that crap': Apple has added persistent ads to iOS, and its driving users crazy
Date:
Tue, 22 Sep 2026 11:23:42 +0000
Description:
iOS users are complaining that Apple is placing ads for its own products on their iPhones.
FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter iOS users are seeing ads for other Apple products on their iPhones The banners promote services like iCloud+, Apple Music and AppleCare+ The messages often cant be dismissed and stick around for weeks If you were to ask iOS users how they felt about Apple s decision to insert ads into Apple Maps , it would quickly become obvious that it was not a popular move . So when iPhone fans discovered that Apple
has been inserting prompts for its own products into iOS, the reaction was predictably swift and furious.
The ads in question appear in the Settings app in iOS. They can be found near the top of the iPhones display and promote several products to the user, including paid-for iCloud+ storage, free trials for services like Apple Music and Apple TV , and the AppleCare+ extended warranty. Infuriatingly for iOS users, the only way to disable these promos is to either let them expire which in many cases could take weeks or even months, leaving a persistent notification badge on the Settings app in the meantime or pay for the
service being offered. There is not always a dismiss button to shoo them away for good, and when there is, some people have reported that it doesnt seem to work . Latest Videos From TechRadar Watch full video here:
Many people have taken to social media to vent their frustrations with Apples actions. Im feeling like this is nearly on-par with the ens***ification that Microsoft introduced with Start menu ads, said one aggravated user . I wish Apple would just stop that crap, stated another. Many other people have taken to Reddit to express their exasperation , suggesting that the discontent is widespread.
Some of these ads and offers such as the one for Apple Music appear after youve bought a new Apple product. With the company launching the iPhone Duo and iPhone 18 Pro range recently, its perhaps unsurprising that were seeing a sudden influx of posts flush with irritation and indignation. You may like Apple Maps users rebel against new ads that you can't turn off Apples expensive, inflexible app subscriptions need a total overhaul here's why Windows 11 desktop becomes a huge Harry Potter ad thanks to Bing Wallpaper Apples services push (Image credit: Future) On the face of it, Apples
decision to include promotions like this in its operating system might seem like a strange one. After all, Apple has long positioned itself as a premium company where the user experience is paramount. From that viewpoint, repeatedly attempting to prod customers towards even more of the companys products might seem cheap, even distasteful. And when youve just shelled out
a record fee for an iPhone after Apples painful price rises , that can just feel like nickel and diming.
But Apple has been putting increasing emphasis on its services in recent years, of which products like iCloud +, Apple Music, Apple TV and AppleCare+ are all a part. With limited room for growth in the smartphone market, the company is turning to areas where it thinks it can make more progress. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
And unfortunately for users, that means more ads like this on their devices. While they are far from the most obnoxious ads around, the fact that many cannot be dismissed is clearly rubbing users the wrong way as is the fact that the promos even exist at all in an Apple product.
There is also the possibility that at least some of these adverts are appearing due to a bug. The iCloud+ one in particular has drawn comments from users who are already subscribed to iCloud+ and thus, one would think, should not need to see any ads like this. Time will tell how that plays out and whether Apple fixes this bug or leaves the ads in place. If the latter transpires, it would suggest that they are not appearing erroneously.
With Apples services push showing no signs of slowing down and further ads supposedly planned for the likes of the firms Visual Intelligence system,
dont expect Apple to have a change of heart any time soon. Follow TechRadar
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Link to news story:
https://www.techradar.com/phones/iphone/i-wish-apple-would-just-stop-that-crap -apple-has-added-persistent-ads-to-ios-and-its-driving-users-crazy
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